The MuthuRaja Works

Experience

Truckrr

Digital Marketing Executive

  • Oversee SEO, SEM, PPC, and social media campaigns
  • Optimize website content for search engines
  • Improve website ranking through on-page and off-page SEO
  • Engage with the audience and build brand presence
  • Collaborate with designers, videographers, and social media teams
  • A/B test different ad creatives and landing pages

Merloam Estates

Digital Marketing Executive

  • Generate and manage leads through online platforms, social media, and digital ads
  • Conduct market research to identify trends and customer needs
  • Provide insights to improve ROI and strategy
  • Segment audiences for targeted campaigns
  • Plan and create blog posts, articles, videos, and infographics

Amnet Systems

Digital Marketing Executive

  • Grew brand visibility by 40% on Reddit through tailored content marketing strategies in relevant subreddits.
  • Increased website traffic by 30% by leveraging high-value discussions and engagement on Reddit communities.
  • Enhanced LinkedIn engagement by 25% through targeted content sharing and network-building strategies, increasing B2B leads.
  • Increased email campaign conversions by 20% by delivering personalized content and refining segmentation strategies

Genxlead

SMTP Engineer

  • Designed and implemented email marketing campaigns, achieving an average open rate of 25% and a click-through rate of 5%.
  • Segmented email lists to target specific customer groups, resulting in a 20% increase in email engagement
  • Conducted A/B testing on email content and subject lines, leading to a 10% improvement in overall campaign performance.
  • Collaborated with the content team to create compelling email copy that enhanced customer retention and acquisition.

Fourth Dimension Software Systems

Product Trainee

  • Provided customer support for a cloud-based hotel management software, resolving over 100 customer issues with a 95% satisfaction rate.
  • Assisted in the development of product training materials, improving user onboarding experience
  • Conducted product demonstrations for potential clients, contributing to a 10% increase in sales.